The 11th annual Smoker and Last Man Standing event at Brasher’s Idaho Auto Auction was one for the record books, surpassing all other sales of the year. Held on June 23rd and 24th, the event encompassed two days of auction selling, 900 bidder badges, 2,000 consigned units and produced a new boxing champion who joins a prestigious list of past winners, including auction owner and general sales manager, Matt Brasher.
The 2010 Smoker Sale was highlighted by special guest and former Middleweight Champion of the World, Jermain “Bad Intentions” Taylor. Taylor was there to coach and encourage the contenders during Fight Night at Qwest Arena in downtown Boise. Fight fans enjoyed eight matches of excitement, suspense and even a few TKO’s. Last year’s champ, Matt Brasher, sat ringside and passed the championship belt to Joe Sandoval of Nampa Kia.
“This was the most successful Smoker we have seen,” said Doug Brasher. “To be able to say that in the current economic state speaks volumes to the dedication and hard work of everyone involved. We would like to thank all of our sponsors, participants, volunteers and especially our dealers. We are already looking forward to 2011,” said Brasher.
SAN JOSE, California – Brasher’s Auto Auctions has announced that it will open a dealer consignment auction in San Jose later this week. Located on the Santa Clara County Fairgrounds, Brasher’s San Jose Auto Auction will offer consignments from new and used car dealers every Thursday, with the first sale set for tomorrow, July 22nd.
The Brasher family has been a leader in the auto auction industry since founding its first auction in Salt Lake City, Utah in 1949. Currently the Brashers operate facilities in Salt Lake, Sacramento, Reno, Portland, Eugene and Boise.
“We’ve long looked at the San Jose market as a great opportunity to serve the new and used car dealers in the Bay Area,” said John Brasher. “With real estate values being what they are, we determined that this was an excellent time to launch an auction to serve dealers in the heart of San Jose.”
Brasher reports that industry veteran Gary Mobley will head the management team at Brasher’s San Jose Auto Auction.
“Gary is known throughout the industry as a true professional, a man of tremendous experience and reputation who knows how to run an auto auction,” said Brasher. “He is a great find for us at Brasher’s, and shares our dedication to superior customer service. He has put together a great team focused on building a successful auction in San Jose.”
Brasher’s San Jose is open to licensed new and used car dealers. For consignment and further sales information, please contact the auction at (408)890-2990, or find the auction online at www.brasherssanjose.com.
Be sure to be in the lane on online for the inaugural sales on Tuesday, July 13th and 27th, represented by Todd Cook.
Richard Curtis, ServNet’s Executive Vice President of Industry Relations, noted that General Motors and GMAC jointly remarket vehicles at 42 GM Sponsored Auctions sites across the country in both a “closed” and “open” sale environment. Of those 42 facilities, only 9 are independent auctions, and 6 of those independents are ServNet auctions.
Over the next few weeks, you’ll see a new screen when you login to buy online via Pipeline Simulcast at Brasher’s Auto Auctions. Several lanes have been converted already and we hope to complete the integration by the end of June.
To better serve our customers, we’ll be offering more lanes online than ever before! We’re confident you’ll like the new interface and added features (like attending from your Mac or iPhone and seamless lane-switching) but we want to hear it from you! Feel free to post your questions/comments below or contact your nearest Brasher’s Auction for help.
You’ll have to login to the Pipeline to get the full experience, but here’s a shot of what the bid client will look like:
Boise, Idaho will be overrun with auto dealers and boxing fans alike as Brasher’s Idaho Auto Auction brings Olympian and boxing superstar Jermain “Bad Intentions” Taylor to the Gem State for the 11th Annual Smoker Sale and Last Man Standing Charity event.
Set for June 23rd and 24th, the Smoker Sale will feature more than 2,300 units on auction block; including a GM Factory sale and RV/Powersports sale. Featured 2010 Smoker Sale consignors include General Motors, GMAC, Wells Fargo Dealer Services, US Bank, Edmark Superstore, Boise Volkswagen Audi, Larry Miller Group, Gentry Ford Subaru, Internet Auto and Dennis Dillon.
BIAA will host Fight Night and the Last Man Standing Charity event at 7 p.m. Wednesday, June 23, at Qwest Arena in downtown Boise. The event is free and open to the public. The 4,500 expected fight fans will enjoy eight boxing matches featuring dealers, bank representatives and auction employees from the Boise area.
For more information on the 11th Annual Smoker Sale and Last Man Standing Charity event visit www.idaa.com or call the Sales Department at (208) 395-3174.
FRANKLIN, Tenn. — The ServNet Auction Group recently hosted its first Meet the Owners event of 2010, kicking off this year’s series of meetings with a gathering in Dallas earlier this month.
As some may know, the Meet the Owners meetings are designed to strengthen the relationships that the owners of ServNet’s 22 independent auctions have with remarketers.
Attending the Dallas meeting — which was hosted by ServNet president Jeff Brasher, the owner of Brasher’s Reno Auto Auction, and ServNet chief executive officer Pierre Pons — were representatives from the following remarketers: Chrysler Financial, GMAC, Mercedes Benz Credit, AmeriCredit, Hertz, Santander Consumer USA, American Honda Finance and Wells Fargo Dealer Services.
During the event, these remarketers engaged in discussion with auction owners and members of ServNet’s executive staff.
As part of welcoming attendees, Pons and Brasher emphasized the ServNet members’ strengths, which they cite as the following: long-term, multi-generational, independent ownership; established business practices; well-maintained facilities; and cutting edge technology.
“A strong Internet presence and online selling capabilities are essential in today’s marketplace,” Brasher noted. “ServNet auctions stand among the leaders in the industry with online tools that not only facilitate inventory searches, but offer simulcast auction selling through a variety of channels, including AuctionPipeline, which was created and developed by a team of ServNet auctions to deliver comprehensive online buying and selling capabilities.”
Race day has come and gone without any major casualties (although I’ve heard rumors of a few lost toenails from the group). The course was tough, but the weather really cooperated.
Hammer was cruising along on the bike and had some mechanical issues that just cost him too much time. Not 48 hours went by after the race that we was signed up for Ironman St George 2011 along with a couple of other racers from the group.
Once again, a sincere thank you to all the supporters. Stay tuned and get ready to participate in the next (albeit shorter) event. Details coming soon.
Race day is almost upon us. Athletes are arriving and the town of St. George, UT is buzzing with excitement. To get a general idea of the torture that awaits these guys, check out this video.
If you’ll be in or around town on Saturday be sure to stop by and cheer. If not, you can get a live video feed throughout the day and use an athlete tracker to keep tabs on your favorite athlete. Ramp-up show (where they go over the course, anaylze the pro field, give a race day weather outlook, etc) is this Friday at 10AM MDT. Race day coverage begins at 6:30AM MDT on Saturday (swim start at 7am) and will go for an hour after the midnight finish. Be sure to tune in for the swim start and throughout the day at:
If you’d like to get an idea of what these 3 stooges think of their chances, you can check out their predicted finish times below. Thanks again to everyone for all the support!
As national accounts tabulate sales performance and results from 2009, Brasher’s Auto Auctions have once again distinguished themselves in both regional and national standings.
Brasher’s Portland received accolades as the leading auction for Donlen in the West Region for 2009.
As mentioned in a previous post, Brasher’s Northwest was recognized by Capital One Auto Finance for its performance in 2009 with Auction of the Year honors for the region. We’re also excited to announce that for a record 5th time, they’ve received similar honors from ARI for their efforts in 2009.
Also mentioned in a previous post, Ford Motor Company presented the prestigious Golden Gavel award to Brasher’s Sacramentofor their superior performance in 2009.
“With six Golden Gavel Awards and eight Auction Achievement Awards to their credit, Brasher’s Sacramento Auto Auction has worked hard to produce results for Ford Motor Company,” said Linda Silverstein, General Manager Remarketing for Ford,. “We’re pleased to recognize the relationship that we’ve enjoyed with Brasher’s in Sacramento for nearly two decades, and to acknowledge the service that dealers have come to expect from a Ford Sponsored Auction.”
UPDATE: Since this post went live, Fiserv has also recognized the service offered by Brasher’s Sacramento with it’s top performance designation in 2009 for the Western region. Click here to read more. Thanks again to all of our national accounts, dealer customers, and employees who help make Brasher’s a success.
Be sure to be in the lane on online for the inaugural sales on Tuesday, July 13th and 27th, represented by Todd Cook.
